Why is Verona Called the “City of Love”?

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Verona Aerial View

Verona is one of the most romantic cities in the world, a place where love stories—both real and imagined—seem to linger in the air. Known as the setting for Shakespeare’s Romeo and Juliet, this enchanting Italian city has become a symbol of romance, drawing couples from all over the world. But what is it that gives Verona its title as the “City of Love”? From historic landmarks and literary legends to breathtaking scenery and romantic festivals, here’s why Verona is a dream destination for lovers.

The Romance of Romeo and Juliet

Juliet's Balcony in Verona

The most famous reason for Verona’s reputation as the “City of Love” is its connection to Shakespeare’s Romeo and Juliet. Although the story is fictional, it has left an undeniable mark on the city. Visitors can explore locations linked to the star-crossed lovers, making Verona feel like a living love letter to one of the greatest romantic tragedies ever written.

One of the most visited spots is Juliet’s Balcony at Casa di Giulietta, a picturesque house where, according to legend, Romeo once declared his love for Juliet. Though the balcony itself was added in 1936, the setting captures the imagination of thousands of visitors who gather here to relive the famous scene. Just below the balcony stands Juliet’s Statue, where it has become a tradition to touch her right breast for good luck in love—though the origin of this custom remains a mystery.

Another key site is Juliet’s Tomb, housed in a 13th-century Franciscan convent, believed to be the place where Juliet took her final rest in the tragic tale. Meanwhile, inside the Basilica di San Zeno Maggiore, you’ll find the crypt where Romeo and Juliet were said to have secretly married. Even though Romeo and Juliet is a work of fiction, these locations bring the story to life, making Verona feel like a city where love and heartbreak go hand in hand.

A City of History and Beauty

Roman Arena of Verona

Beyond its literary fame, Verona itself is a city that exudes romance. Its charming streets, grand piazzas, and ancient landmarks create the perfect setting for love. Strolling through Piazza delle Erbe, one of the city’s most beautiful squares, you can almost imagine the feuding Montecchi and Cappelletti families—the real-life inspirations for the Montagues and Capulets—crossing paths here centuries ago.

Verona is also home to the breathtaking Arena di Verona, a Roman amphitheatre that rivals the Colosseum in Rome. Today, it is one of the world’s most stunning open-air venues, hosting concerts and operas during the summer months. Few things are more romantic than watching a performance under the stars in a 2,000-year-old arena.

The Romance of Lake Garda

Romantic Lake Garda

Just a short drive from Verona lies Lake Garda, one of Italy’s most picturesque destinations. This stunning lake, surrounded by mountains and charming villages, is a haven for couples seeking a romantic getaway. Among the most beautiful spots is Punta San Vigilio, a small peninsula with breathtaking views, a charming harbour, and one of the most unforgettable sunsets in Italy.

For those looking to explore, the medieval village of Malcesine offers stunning scenery, cobbled streets, and the impressive Scaligero Castle, a fairytale-like fortress overlooking the lake. Lazise, with its old port and lakeside restaurants, is perfect for a romantic dinner, while Limone sul Garda offers spectacular views and a taste of the region’s citrus-growing history.

If you’re dreaming of a fairy-tale wedding, Lake Garda is home to stunning venues, including castles where couples can exchange vows with panoramic lake views. The romance of Verona extends beyond the city, embracing the surrounding landscapes and making the entire region a place to fall in love.

Verona in Love: A Celebration of Romance

Verona in Love Festival
Editorial credit: Nicola Devecchi / Shutterstock.com

Every February, Verona transforms into an even more romantic destination with its Verona in Love Festival, held around Valentine’s Day. The city comes alive with love-themed decorations, heart-shaped lights, and markets selling handmade gifts. Piazza dei Signori, the heart of the festival, becomes a meeting place for couples to celebrate their love, while cultural events, musical performances, and romantic film screenings take place throughout the city.

One of the highlights is the Romeo & Giulietta Run, a half-marathon through Verona’s most beautiful streets, allowing couples to combine romance with adventure. For a more relaxing experience, couples can enjoy an aperitivo in the Torre dei Lamberti, a historic tower offering stunning sunset views over the city.

For those truly enchanted by Verona’s romance, there’s even the opportunity to get married in one of the city’s historic locations, thanks to the “Sposami in Verona” (Marry Me in Verona) initiative. Whether it’s in Juliet’s House, a medieval palace, or a grand piazza, tying the knot in the City of Love is a dream come true for many couples.

City of Love

Verona’s title as the “City of Love” is well deserved. Whether you’re retracing the steps of Romeo and Juliet, exploring the city’s historic beauty, taking in a performance at the Arena, or escaping to the shores of Lake Garda, love is woven into every corner of this magical place. With its timeless romance, breathtaking scenery, and rich cultural history, Verona is not just a city to visit—it’s a city to fall in love with.

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